Discover why conversion rate optimization is…
From: Jeremy Reeves (Copywriter, marketing strategist, author and split-testing expert)
To: Business owners looking to skyrocket conversions and profits…
Dear friend and business owner,
You can’t deny it…
… conversion rate optimization is the single most profitable, reliable, and consistent way to grow your business and skyrocket your profit margin.
Bold statement to make?
Let’s look at the facts…
Most people understand why split-testing is so valuable.
After all, if you increase your conversions by 20% – you automatically increase your profits by 20%.
Actually, the return on investment is much higher than that when you factor in your price, COGS, and your back-end sales funnel (if you have one).
… but that’s not all.
The best marketers take those increases in conversions and transform them into OTHER benefits, what I like to call “happy side effects”, such as…
These 7 “happy side effects” of split-testing are waiting for you like a baby bird waiting patiently for it’s mother to return with food.
However, without increasing your conversions… you’ll never have the chance to grow your business as quickly as you could if you bumped your conversions by 20%… 40%… 80% or even more.
The fact is, if you aren’t currently optimizing your conversion rate… you ARE losing out on sales.
How do I know this?
Look, as much as you and I would like to think that we “know our customers” perfectly well, we don’t. It’s really as simple as that. It’s impossible to know what kind of design, copy style, images, guarantee and risk-reversal, colors etc. that your customers want.
THAT is why you must split-test.
Every business can benefit from split-testing.
There is not a single business in the world who has achieved their highest possible converting website. Increasing results is a matter of studying your market, your customers and the research analysis performed before conducting a test… and then testing various measures to see what works best.
So let me repeat – every business can increase their conversions.
In fact, let me show you…
One landing page I created currently has a 75.73% conversion rate
A sales letter I wrote is currently converting at 8.3%… with an upsell of roughly 30% on a $197 product
Another one I wrote (one of my side projects)…is converting at about 4-6%, depending on the traffic source
Another landing page I wrote converted at 60%… for a money-making product!
A weight loss salesletter I wrote in 3 hours converted at 5% with the right traffic…
One client hired me to re-do his salesletter in a niche who hated to part with money… and I doubled his conversions within 3 days…
A salesletter I re-wrote for 1 client ended up giving him a whopping $10.25 earnings-per-visitor… that means for each person that hits his site – he’s making $10.25!
A client of mine you’ll meet below got 10x the investment he made in my copy back within a week!
A dry cleaner client had me rewrite his magazine ad – my new version DOUBLED his previous results…
Below is a partial list of the testimonials and success stories I’ve received from clients.
I apologize for the length. I’ve received a lot of them 🙂
“I’ve been trying to find the right copywriter for business for the past 2 years. I’ve worked with at least a 1/2 dozen of them… many of them being copywriters who charge $15,000 + royalties for a single job.
… and not 1 of them has given me the results Jeremy Reeves has.
So far since hiring him he’s already given me a 40% boost on 1 salesletter he re-wrote and a 60% increase on another.
We recently did a very soft launch with a new product and Jeremy somehow managed to get a 5.92% conversion on a $77 product!
In fact, I recouped my investment with Jeremy within the SAME day… and within a week already had made a 600% ROI on the money I invested to hire Jeremy… with a SMALL promotion which went out to a TINY FRACTION of my list!
I’ve since stopped my look for copywriters, because Jeremy is easy to work with… produces fantastic results… and even sets up multiple split-tests and creates the in-page design for maximum results.
What else can you ask for in a copywriter?
I first engaged Jeremy Reeves last fall for some copywriting services, and have been incredibly impressed with his work product and the results.
He created a landing page for our website that tripled the visitor to lead conversion rate.
Then just last week, he created a series of 4 emails and a landing page to conduct a special 4 day sale to our prospect list.
The result came out to be high margin revenue of $1.30 per prospect, or $27 per click, which is pretty incredible.
I highly recommend Jeremy!
Luhring SurvivalWare, Inc.
I started working with Jeremy about 3 years ago and have gone back to him ANY time I need anything done to increase my profits.
Just a few of the projects we’ve done together include re-writing a salesletter of mine, creating a 55-email marketing campaign, ongoing split-testing, and creating an automated webinar for my franchise business.
“Jeremy Reeves email marketing service has been a real difference maker for us. Our revenue from our follow up sequences has improved over 270% since we hired Jeremy to map out and create a more effective set of emails for two of our businesses.
If you’re looking for writing that produces results, look no further than Jeremy!”
Co-Owner of Fitness Consulting Group IYCA
I was developing a new website and knew I needed fantastic copy and marketing strategy. At first, I hired one of the mos t expensive copywriters in the world. I didnâ€™t like his copy. I then found Jeremy.
Jeremy literally built my entire business from the ground up, including my entire website, various email sequences, and literally everything else to get the website live. He worked with a recommended designer and took all the work off my shoulders.
We went live and I loved the copy, but had no idea the impact it would have!
Within two months (with no launch), weâ€™re already on track for 6-figures in the first year . Iâ€™m still working with him and expect to hit 7-figures in our second year.
All as a direct result of Jeremyâ€™s copy and marketing strategy.
Iâ€™ve already recommend Jeremy to two of my other business partners, who are also astonished by his work. Theyâ€™re both using him again, and referring him to their business partners as well.
“I hired Jeremy to write me a 3-step direct mail campaign for my business. Iâ€™d used other copywriters in the past with â€œokâ€ experiences so I was a little hesitant moving forward.
Until I saw the copy.
A few days after we sent out the first piece, I realized I had to pull the plug on the rest of the campaign. Not because it wasnâ€™t working, but because it worked so good I couldnâ€™t take on anymore business!
Trust me, heâ€™s worth whatever he charges.
“I’ve worked with Jeremy Reeves on many different projects for several different clients.
Originally, I hired Jeremy to assist with ad copy related to my own marketing company. Soon after, I referred him to a close friend for assistance with his business, and finally, I paid Jeremy the ultimate compliment.
I hired him to help my sister’s real estate business!
When you introduce a consultant to your own family, you really must believe in the service he provides.
And that’s how I feel about Jeremy and his work.
Quite simply, the guy is first rate. His marketing sense is of a high order, and this is coming from a person that just sold a 50 person advertising agency in Hunt Valley, Maryland.
On top of being extremely capable, Jeremy knows how to get the job done with a smile! He’s extremely task oriented, and he’s super competitive about exceeding the goals of his client.
If you’re looking for a remote marketing partner who can help you achieve goals of better systems, better writing, more conversions, and more clients, you’re lucky to have found Jeremy Reeves. I know I am!”
CEO, Metric Advertising
“I can attest to the fact that Jeremy went the “extra mile” for me, as he claims to. He’s for real and I am so grateful to have connected with him. Delightful, punctual, and his copywriting works.”
Ph.D.,The Attitude Doc
We thought we had the best copy until we met Jeremy. Jeremy did an outstanding job, which had an immediate impact on our campaigns.
We saw an instant 39% increase in conversions after he worked his magic on our landing page.
This will add tens of thousands of dollars to our bottom line this yearâ€.
– Ramel Levin
“You Are A Machine!”
Great stuff man, I’m definitely hiring you again!
“Jeremy Reeves wrote a highly effective 8 day email campaign that resulted in higher sales for our company.
I’m not exactly sure how much… but the moment the campaign went live – our sales shot up.
He’s trustworthy and hard working. I am truly glad that I decided to do business with him.”
“55% conversion rate on a last-minute landing page you wrote for us in under 3 hours…need I say more?
Motion graphics & video production specialist
“Jeremy has produced cold traffic (targeted) straight to a salesletter that is converting at 4%.
I have never seen that before.
Hire Jeremy if you can, it will be the best investment you will make.”
“Since meeting Jeremy a few years ago and seeing his copy work in action… I’ve literally stopped my search for great copywriters.
Because I found the best for my money!
I now trust him with filling the seats of every seminar I produce… which is saying a lot about his skills!”
Let me be a little blunt here.
Most copywriters don’t know what REALLY works in the market. They have theories… maybe “best guesses” about what improves conversions and profits, but not facts.
While I’m a copywriter, I’m also a split-testing specialist and specialize in creating full-fledged marketing funnels.It all intertwines. Without the right marketing strategy, the best copy in the world can’t reach its full potential. And without testing, you never know what approach works best.
Because of that I’ve been certified as an optimization specialist by MecLabs, and a certified partner of Visual Website Optimizer.
I even wrote my own book called “The Conversion Cheat Sheet”.
When I write copy, it’s based on scientific FACTS about what works and what doesn’t.
As you can tell… I work quite differently than the average copywriter. That’s why my results are CONSISTENT and RELIABLE.
That’s why my clients come back to me again and again. Many of my clients have trusted me as their copywriter for years and years.
Here are just a handful of those clients…
I’ve worked with people from ALL over the world. From the United States where I live, to New Zealand, to Australia and many other countries. From local “brick and mortar” businesses… to underground 6-figure earners… to multi-million dollar businesses… to celebrities.
Instead of specializing in a particular area, I believe it’s much… much more powerful to draw upon dozens of different industries and bring a new, fresh approach to yours.
Here are a few of the amazing clients I’ve recently worked with.
Robert G. Allen – Author of one of the best-selling business books in history, “No Money Down”
Mark Victor Hansen – Co-author of the Chicken Soup For The Soul series
Brad Fallon – Internet marketer & founder of several multimillion dollar online businesses
The Natural Health Sherpa – Leading alternative newsletter publisher
Loral Langamaier (“The Millionaire Maker”)
Tim Sales – Millionaire network marketer
Than Merrill – TV show host
Dave Seymour – Real estate investor turned TV show host of “Flipping Boston”
Tom Venuto – Fitness legend
David Lindahl – Real estate mogul
Biscayne Labs – A leading alternative health direct mailer
The guys who used to manage the well-known band “Guns n Roses”
Jesse Cannone – Back pain expert
Mike Lovitch – Brilliant internet market
Several Inc. 500 companies……
Mike Litman – Co-creator of 4 different multi-million dollar companies
JT Foxx – Internationally known as the worlds #1 wealth coach… owner of 41 different companies including several which are multi-million dollar businesses themselves
Kim Flynn – Business coach for women
Bel Marra Nutritionals – A leading alternative health direct mailer and online publisher
CrazyEgg – The industry leader of online eye-tracking and heatmapping technology
Clicktale – #1 Internet leader of website usability and web analytics, Clicktale
A wide array of brick & mortar businesses such as accountants, dentists, dry cleaners, electricians, realtors, martial arts studios, personal trainers and more…
… and MANY more 6-7-8 figure online and offline business owners!
In fact Robert G. Allen, one of the most famous authors in history, was so impressed with my work that he made a special video just for YOU!
One of the mistakes most split-testing professionals make is sticking to just landing pages and salesletters.
I say they’re insane.
Because there are too many other opportunities to make you money!
Below is a list of the various tests I can do for you to increase your profit in EVERY area of your business.
Â Â Â Emails – Depending on what email service you use, emails and even autoresponder sequences are an easy way to add double-digit profit increases to your business .
Â Â Â Back-End Sequences – Most people test front-end offers only. That’s it. And they’re losing THOUSANDS of dollars per month because of it. In order to truly maximize how much extra profit you can create in your business, you must be testing your back-end including upsells, downsells, cross-sells and more!
Â Â Â PPC Ads – Want an easy way to increase your traffic AND decrease your cost-per-click at the same time? The easiest way is to increase the CTR in your PPC ads!
Â Â Â Direct Mail – If you’re smart, you’re combining online and offline marketing. Sending direct mail (which can easily be automated) to your BUYERS is one of the easiest, most reliable, and fastest ways to give your business a quick injection of cash. Split-testing this direct mail to find out which works best… is crucial to maximizing your potential.
Â Â Â Anything On A Blog – Want to get more subscribers? Split-test whatever method you’re using to get those subscribers. Want to boost clicks to banners on your site? Test those banners! The possibilities are limitless.
As you can see, your current bucket is filled with holes. These holes are costing your business thousands of dollars in profit every single month.
And that’s not necessary!
Your business is leaking profits every single day… and going straight to your competitors!
You need someone to come in and fix your leaky bucket. To fix the parts of your business that need help with conversions and increasing profit.
Imagine what it will feel like as, just a few weeks from now, you see your highest profit product becoming even MORE profitable than it is now.
As you wake up each morning, you know you have someone on your side working to make your business more profitable each and every month. To make sure your business not only stays afloat, but skyrockets past your competitors even in the lousy economy we’re in now.
Every night, you’ll sleep soundly… knowing that you don’t have anything to worry about.
You’ll be able to then funnel that extra profit into bigger and better opportunities while your competitors are sitting idly with looks of terror on their face… wondering how you’re dominating the market.
It gets better.
I actually have THREE guarantees…
#1: If I’m rewriting an existing salesletter (or landing page, etc.)… I GUARANTEE my version will outperform the existing piece. If it doesn’t the first time, I’ll continue testing and tweaking it… FREE… until it does.
#2: If you’re creating a salesletter from scratch… I can’t guarantee a specific result (too many variables)… however I can guarantee that by the time it goes live, you’ll be 100% positive that the letter will do fantastically well. I’ll even give you several different headlines to try, to maximize your results.
#3: No matter what project you have, you’ll be 100% ecstatic at the end – Look, I don’t do this to get one project from you. My goal is to get our coming back to me again and again and again for both copy as well as marketing advice. So why would I rush the first job? I understand the value my clients bring to me… so I guarantee that by the time our first project is over, you’ll not only be happy, but absolutely ecstatic about the future.
Here’s the deal.
Due to the nature of any service-based business, I can only take on a very limited amount of clients at any given time.
This number varies depending on various factors… but all you need to know is this.
For you, that means my availability is VERY limited and I can’t guarantee that I can help you today or even in the future.
What I CAN guarantee you is that if you want the best shot at increasing your profits due to better conversions rate optimization… you need to get in touch with me TODAY.
Here’s what you need to do.
Step #1: Scroll down the page and fill out the form.
Step #2: I’ll perform a conversion-critique on your website and set up a time to schedule a phone conversation so we can go over the results. Even if we don’t end up working together, you’ll still come away with several items that you can test on your own.
Step #3: We’ll talk about your investment and come up with a customized solution for YOUR business. Understand that since I’m so confident that I can increase your conversions, I DO sometimes work on a performance basis if it’s the right fit for both of us.
You’re here because you’re looking for someone to help increase your revenues (and potentially decrease your expenses in the process).
No matter what the case, I’d like to offer you a simple, friendly invitation.
Below you’ll find a quick form. On that form you can either get more information about me… or schedule a free strategy session.
Option #1: If you’re ready to chat now and would like to discuss a potential project, fill out the form below and choose “free strategy session”.
Option #2: If you don’t want to talk yet but simply want more information about myself (samples, results, etc.), click that option and I’ll send you an information packet with everything you need to know.
Either of these options are perfectly fine.
If you’re ready, fill out the form below.
Expert marketing strategist and conversion rate expert
P.S. While I don’t accept all clients who want to work with me, I DO like to help people. So even if you don’t think we’d be a good fit for each other, feel free to fill out my form and say so. I can still help you by referring you to someone I know, or giving you any resources you may need that will help you.