FB ARSE Report

Secrets Of The A.R.S.E.

The “insane” email that gets up to 60% open rates
while building INSTANT trust & rapport!

[text_block style=”style_1.png” align=”left”]Every day I have the privilege of testing my wacky, sometimes insane ideas with not only my own businesses, but my 6, 7 and 8 figure clients as well.

I recently came across something that blew the roof off anything I could possibly imagine.

It’s takes advantage of reverse psychology to not JUST get huge open rates… but to instill bonding and trust into your audience within just minutes.

It’s called…[/text_block]

The A.R.S.E.

[text_block style=”style_1.png” align=”left”]The A.R.S.E. is an email formula I came up with while testing all sorts of different ways to break through the crowded marketing landscape and stand out. Historically, I’m getting as high as 60% open rates for this email. Anything under 40% is just terrible. And on this page I’m going to show you exactly how to use it in YOUR business. Here’s a nice little surprise though. Not only have I seen consistent 40% – 60% open rates on this email, across the board, you’ll also discover several little “bonuses”, including…

  1. Your unsubscribes will go DOWN

  2. Your open/engagement rates will go UP

  3. Your overall sales will go UP

It’s a beautiful thing, and works like a charm.


But Before I Explain The A.R.S.E…
You Have To Understand The Philosophy

[text_block style=”style_1.png” align=”left”]So here’s a (kind of shitty) truth…

We live in an untrusting world.

We put up mental and emotional barriers around ourselves which block trust from people we don’t know.

People are constantly putting their own self-interest over yours, trying to convince you to buy things you don’t need. Trying to manipulate you into thinking whatever they are selling you is “necessary” for you achieve fulfillment in your life.

Take a look at your daily news and you’ll see 60 minutes worth of stabbings… homicides… robberies and other malevolent activities… every single day. It’s no wonder nobody trusts each other anymore!

That’s why the first step you MUST take in business if you want to succeed is quickly establishing trust and rapport with your audience.

Today I’d like to discuss a unique way of improving rapport and trust in a more deep and connecting way. If you use these properly, you can easily have people trust and connect with you within 24 hours of joining your list.

Because the fact is…[/text_block]

Trust = Attention = Revenue

[text_block style=”style_1.png” align=”left”]Period.

This is an indisputable fact.

Ever notice that the most popular people on social media are the most transparent?

It’s because transparency builds trust. After all, if you’re showing your weaknesses, you must have nothing else to hide!

That’s how our minds work.

And if you trust someone, you’ll give them your attention.

If they give you your attention, they will at least listen to what you have to say. It won’t directly cause them to buy, but they’ll at least give it some thought, instead of tuning you out.

The point of all this comes down to this…

If your email marketing isn’t quite up to par yet, it’s very likely because you haven’t bonded with your audience enough. You don’t have their trust, which means you don’t have their attention, which means they won’t even listen to you when you tell them you can solve their problem.

I’d like to fix that problem, now.[/text_block]

Step #1: Assimilate And Resonate
To Establish Trust & Positioning

[text_block style=”style_1.png” align=”left”]When I create marketing funnels for my clients, I like having two emails that go out simultaneously to new prospects who join the list.

  1. Giving them the free thing they just asked for (the free report, video, etc.)
  2. The A.R.S.E. (assimilate, resonate & shock email)

We’ll be focusing on #2. The fact is, when someone joins your list, they don’t know what to expect. They don’t know exactly who you are, or what you stand for, or whether or not you can legitimately help them with the problem they’re facing.

This email pulls them into your world and gives a brief summary of…

  • Who you are
  • What you do
  • Who you help
  • Why you’re different
  • And how you can help them with their biggest problem…

It sounds simple, but there is A LOT of psychology which creates an instant connection between you and your new email subscriber.

People are busy and have divided attention. When they first learn about you, they want the “quick version” of why they should be listening to you, before they’ll give you their full trust.[/text_block]

Step #2: Shock Them…
By Asking Them To Unsubscribe

[text_block style=”style_1.png” align=”left”]The next step is somewhat crazy… definitely counterintuitive… .. but it works like CRAZY.

You should include an unsubscribe link within your email for anybody who doesn’t like what you’re saying.


Before you freak out, I want you to think about this for a second. Let’s say that you tell them to unsubscribe if they don’t resonate with what you stand for.

  • If they choose not to unsubscribe (very few do), they’re mentally agreeing that they’re in alignment with what you teach and want to hear more.
  • And if they DO unsubscribe, who cares? Obviously they don’t resonate with you, would never buy, and are basically a wasted email. So get rid of ‘em and start focusing on those who will actually listen to you and buy your stuff 😉

Just Don’t Screw This Up!

[text_block style=”style_1.png” align=”left”]As I mentioned earlier, it’s VERY easy to mess this up.

Doing it right requires a deep knowledge of psychology and how the mind works.

It took me MONTHS to tweak and perfect the formula I use for my clients, whom I charge $200 (per email).

From the subject lines… to the way you explain your value proposition… to the way you use reverse psychology within the email to get them to resonate with you while pushing away those people you don’t want on your list anyway.

It takes a lot of time to get it right, and I’ve perfected it![/text_block]

I’ll GIVE YOU My Proven Template…
For Just $7

[text_block style=”style_1.png” align=”left” bottom_margin=”-50″]You don’t have to go through the painful process of figuring out the best way to structure this email yourself. It’s very easy to mess up. That’s why I’ve put together a fill-in-the-blank template you can implement TODAY in your business… regardless of the industry you’re in. I charge my private clients $200 to write one single email for them. And I’ve written THOUSANDS at that price and have generated untold millions of dollars through those emails.

But since I don’t have to have to spend my time writing it for you, I’d like to just give you this FILL-IN-THE-BLANK TEMPLATE…

… for just $7.

(That’s a 96.5% discount)

And here’s the best part…

  • It only takes 3-5 minutes to create…

  • It works in ANY industry…

  • If you don’t absolutely love it, I’ll give you the entire, whopping, $7 back 😉

  • You’ll even get 12 different subject lines you can use!

Fill out the order form below to get INSTANT access. You can have this implemented in your business in the next few minutes![/text_block]