“How will the economy impact my business?”
“Is my business going to go under because of the downturn of the economy?”
“What’s going to happen to the United States, are we going to go under?”
That’s what I seem to be hearing every single day of my life anymore, and it’s starting to really get me fired up. I decided to write this post so hopefully I could knock some sense into people around the country! 🙂
Anyway, yesterday I was reading a post on the Warriors Forum about the economy which copywriting Ray Edwards (one of my favorite copywriters) started.
In just a few days this post got absolutely huge in size, and people had their own opinions ranging from the United States being able to come back from this and be absolutely fine, to the total collapse of the U.S. economy and us needing to learn how to garden to feed ourselves.
So obviously, it’s a heated topic.
So…I figured I’d let you know my opinion since I haven’t yet. I normally try to stay away from sharing my opinion of politics and economics, but this time I think it’s necessary for people to wake up.
My Response To The “How Will The Economy Impact My Business” Question
It’s simple really, if you don’t want the economy to impact your business, stop worrying about the economy!
Listen…worrying, talking about, and stressing over the economy will do NOTHING to help you get out of the situation.
The only way you can let the economy impact your business is, well, by letting it do so.
There are 2 kinds of people that emerge in times like these:
1) The people who whine and complain about how the economy is going to ruin their business, and then complain even more when it happens.
2) The successful business owners who accept that the economy sucks and DO SOMETHING ABOUT IT.
Don’t just sit back and let the economy impact your business to the point where it makes you fail.
Instead, take a few minutes to brainstorm everyday on how you can improve your bottom line. Maybe think of a cheaper way to get more clients, maybe think of how you can improve your PPC ads to lower your cost-per-click, maybe launch a new product to boost revenues.
Whatever you do, stop complaining and worrying about the economy’s impact on your business.
As business owners, like Ray says in that forum post, WE are the people who are looked upon to fix it. Small business makes up the majority of our economy, and we literally have the power to boost it up and help everyone else out.
So my stance on it is this…
I’m going to do everything in my power to increase the revenues for my business. If that does happen, great. I’ve made more money for myself, plus stimulated the economy just a tiny little bit (and everything helps).
If the worst case scenario happens and our entire U.S. economy collapses from underneath our feet and we go back to a bartering system, well then so-be-it. Although I pray to God that doesn’t happen, there’s always the possibility that it might.
You see, most people get stressed over things they can’t control. We can’t individually control the economy, so what’s the point of worrying about it? Do what you can to help and let the government take care of the rest.
I won’t even get started on what I think about them – that’s a different story.
So…how will the economy impact your business?
You’re the only one that can make that decision.
Ok, I’m done with my rant…now drop some comments and express your thoughts.
P.S. If you’re interested in some different views on the economy, here are a few more to check out…
How To Survive The Collapse Of The American Empire
And I Thought I Was Immune From The Recession
How The Recession Has Affected Me